American College of Employee Benefits Council

A website & Tool with a Approachable Lawyerly feel.

2012—Current


Roles

  • Design
  • Front-end Development

Client

Treetop Interacitve
RowHouse media

Website

acebc.com

Treetop Interactive contracted us to partner with them on redesign the American College of Employee Benefits Council. Knowing their audience well they wanted a design that provided a modern “lawyerly” feel.

With virtually no images to support the copy we used a contrast between textures and engaging information architecture to create interest and guide the user though the website